Opening Minds: The Secret World of Manipulation, Undue by Jon Atack

By Jon Atack

We are living in an age the place unethical persuasion is utilized each day, all day, to subvert reasoning via direct appeals to one’s feelings. all through heritage, humans were unwittingly motivated to behave opposed to their very own higher pursuits. yet this day, extra refined different types of effect were devised, posing an important chance to a unfastened and open society. it's persuasion so sinister and refined that it may possibly derail serious considering and crush even the main clever of individuals, lowering them into unthinking compliance.

Manipulation, undue impact and brainwashing, or no matter what one chooses to name such exploitive persuasion, demanding situations the very suggestion of human rights. using it by way of unscrupulous cults, totalitarian teams and abusive contributors is growing to be at an alarming expense. but, undue effect is still a well-kept mystery within the media and for most of the people. This booklet will express how the human brain is cajoled into filing to unethical, uninvited exterior effect.

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17 At first approach, some Islamist groups represent themselves as charities that support orphanages, schools and hospitals. 18 Hamas claimed both Omar Khan Sharif and his partner, Asif Hanif, as martyrs to their cause. Sincere religious groups have an open agenda. If you want to become a monk or a nun, vows of poverty, chastity and obedience will be explained in advance. The hardships of the life will be explained, and the life itself will be experienced as a novice before vows are taken. A totalist cult group does not make the outcome of membership clear.

The term ‘totalist’ means the same as ‘totalitarian’, and refers to dictatorial leadership which allows no disagreement. These groups have proliferated in our society. Experts list as many as three thousand destructive cults in the US alone. Some claim to be religious or philosophical, some are political or offer supposed therapy, others promise revelations leading to wealth or success in relationship, yet others promise eternal life. There are even more ‘family’ cults: abusive, high-demand groups that form around a group of relations, even a small nucleus of immediate family members.

Most people will slide into the beliefs of a new group with little questioning. Cults and sects represent a foreign social environment, where beliefs, attitudes and practices are different from the surrounding society. ’19 Psychologist Leon Festinger identified control of behaviour, thought and emotion as salient aspects of transformation. 20 Changes in behaviour, information sources, the control of thought and emotion are the path from one social group to another. Authority that was formerly given to family, peers or the larger society and its establishments is transferred to the new group.

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